Good, good. Welcome. Have a (hot) seat. Now, did you get a good look at that biographical sketch we have hanging in the outer office? That's a lot of tasty information on the author's father. These are the things you can tell just by looking at him.
But because by nature I'm a contrarian, an antinomian, because my political stance – Infernal – is so different from that of his, I've spent much of my time on those electron rails working on what different generations think, and it continually informs my understanding of marketing. We have to dig deeper than those ticky-tacky boxes
you checkmark all over the Web; those are merely symbols. My job is to interpret those symbols, not just to see what people want, but what they will want. Yes, my pretties, I conjure desire from thin air: magic!
Saturday, January 17, 2009
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